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THINKING TRADEMARKS, SYMBOLS AND LOGOTYPES. Ken Cato. Images Publishing Group Pty Ltd, Mulgrave, 2016. Design by Thinking. Distributed in the U.S.A. by ACC Distribution, New York. 128 pp. with 177 col. ills. 24 x 16 cm. ISBN 9781864706666 In English.
Publisher's description: This volume profiles trademarks, symbols and logotypes from around the world giving examples in nine categories of origin. Showcased with detailed images and rich, photographic detail, this unique guide illustrates examples from marques based on alphabetical forms, human forms, cultural connections, natural resources, flora and fauna, known forms, built forms, abstract forms and word marks.
Indexing: Western, International (Western Style) — Post-2000 — Graphic Design
Plans: 73,30
Worldwide Number: 170666
Hardcover $25.00x (libraries receive a 10% discount on this title)    

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