Title Information

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HOLISTIC RETAIL DESIGN: RESHAPING SHOPPING FOR THE DIGITAL ERA. Philipp Teufel and Rainer Zimmermann. Frame Publishers, Amsterdam, 2015. 400 pp. with 571 ills. (561 col.). 24 x 17 cm. ISBN 9789491727658 In English.
Publisher's description: Holistic Retail Design sets out a theory on the design of retail formats and shopping experiences. It introduces strategies in holistic constitution and the improvement of retail experiences across stationary, temporary, and digital customer touchpoints and intermediates between the consumer, the retail brand, and the products being offered. It features those strategies in a number of chapters and also includes international best practice cases.
Indexing: Western, International (Western Style) — Post-2000 — Interior Design
Plans: 73
Worldwide Number: 167376
Paperbound $35.00x (libraries receive a 10% discount on this title)    

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