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DESIGN FOR BUSINESS: VOLUME 3. Ed. by Gjoko Muratovski. Intellect, Bristol, 2015. Published in the U.S.A. by Intellect, University of Chicago Press. 250 pp. with 50 ills. (25 col.). 22 x 22 cm. ISBN 9781783205431 In English.
This title is offered as a special-order item. Publisher's description: This collection continues the successful Design for Business series, gathering work by scholars, researchers, and professionals that aim to raise awareness of design as a strategic business resource by consolidating it with other divergent, yet highly influential fields. Volume 3 covers such topics as the branding of a nation, care for the aging, public transportation, airports, workplace interiors, manufacturing, economic competitiveness, and public funding for new product development. First presented at the Design for Business research conference in Melbourne, Australia, the contributions assembled here will together keep pushing the interaction of design and business forward in productive, innovative ways.
Indexing: Unspecified
Plans: 71
Worldwide Number: 167126
Paperbound $45.00x (libraries receive a 10% discount on this title) nota bene: See Comment Above.

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