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FROM CHINESE BRAND CULTURE TO GLOBAL BRANDS: INSIGHTS FROM AESTHETICS, FASHION AND HISTORY. Wu Zhiyan et al. Palgrave Macmillan, St. Martin's Press, Inc., New York, 2013. 232 pp. with 10 ills. 23 x 15 cm. ISBN 9781137276346 In English.
Indexing: Western, Non-Western in a Western Style, Asia (Western Style) — China — Post-2000 — Several Media
Plans: 73,30
Worldwide Number: 159563
Hardcover $40.00x (libraries receive a 10% discount on this title)    

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