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APPAREL MERCHANDISING: THE LINE STARTS HERE. Third edition. Jeremy A. Rosenau and David L. Wilson. Fairchild Books, Bloomsbury Publishing, New York, 2014. Original edition published 2001. 500 pp. with 131 ills. (12 col.). 24 x 19 cm. LC 2013-950160 ISBN 9781609015398 In English.
This new edition includes updated coverage on the impact of technology and social media on all facets of product development and updated information on U.S. importing trends, merchandising calendars, line development calendars, private brand development calendars and technology software vendors. Current information about international business paradigms focus on the differences in doing business in China, Thailand and Mexico.
Indexing: Western, International (Western Style) — Post-2000 — Costume/Fashion
Plans: 73,30
Worldwide Number: 157565
Paperbound $100.00    

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